It’s always exciting to see great collaboration turn into published scientific research, and we’re delighted to share our latest research with L’Oréal, which is to be published in volume 145 of the Food Quality and Preference journal this November.

This paper presents a new consumer research methodology to explore how sustainable ingredient integration in cosmetic products shapes consumer perception, enabling more responsible, consumer-centric innovation in the cosmetics industry.

Our research collaboration reflects SAM’s ongoing commitment to applying robust sensory and consumer research to real-world industry challenges.

Want to hear more about this research or discuss how to put consumer insight at the heart of your next innovation? Contact our research team sam@samresearch.com