Facilities
At SAM, we operate 20 sensory and consumer research-dedicated facilities across France, Germany, Italy, Spain, Switzerland, United Kingdom, China, Morocco and the USA.
We work in more than 65 countries through our network of approved partners.

All of our state-of-the-art proprietary facilities provide a highly controlled environment for all aspects of product evaluation and consumer research across the food, beverage, cosmetics, home care, healthcare and durables industries.

“I have been managing our Hamburg facility from the very first day, many years ago … and I still enjoy the hustle and bustle on a busy day. Every day is a unique combination of different types of consumers, products and type of research. I also love when we have clients visiting, attending a focus group, or watching a panel session.”


“In 2021, in France alone, we prepared and masked 200,000 samples for HUT projects. Faced with increasingly complex projects, the HUT SAM teams across all countries are able to prepare any kind of sample, always maintaining the strictest rigor, meticulousness, and hygiene standards. Our clients trust SAM to help their products reach consumers rapidly and efficiently.”

Consumers are at the center of all we do. Our new bespoke consumer portal allows SAM to invite the most representative and relevant participants to our clients’ studies in most efficient way, while maintaining a privileged relationship with our testers. Our dedicated in-house recruitment teams in each facility ensure that the right consumers participate in your study.


Thanks to our dedicated consumer portal, we have a large, dynamic and diverse consumer panel. The recruiting team takes great care to ensure the quality of each consumer: with 1,800 product categories and 15 socio-demographic characteristics, we recruit the right person for each study. From conventional advertising to TikTok videos, our innovative approaches make our test visible to a great number of people and create curiosity!
Global locations
Aix en Provence
505 rue Berton
13290 Aix-en-Provence – France
Phone: +33 4 42 94 35 20
E-Mail: SAM-FR@samresearch.com
Barcelona
C/ d’Ausiàs March 148-150
08013 Barcelona – Spain
Phone: +34 93 553 31 77
E-Mail: SAM-SP@samresearch.com
Casablanca
Moroccan Branch Casablanca
120 boulevard de la grande ceinture
Immeuble Lilya 2, 1er étage, Nº 2
Ain Sbaa, Casablanca - Morocco
Phone: +212 522 340 630
E-Mail: SAM-MA@samresearch.com
Crawley
Unit B1
Windsor Place, Faraday Road
Crawley, West Sussex, RH10 9TF
Phone: +44 (0)1293 558955
E-Mail: SAM-UK@samresearch.com
Hamburg
Brandstwiete 1
20457 Hamburg - Germany
Phone: +4940325083610
E-Mail: SAM-DE@samresearch.com
Lausanne
Avenue de Provence 24,
1007 Lausanne - Switzerland
Phone: +41 44 439 70 40
E-Mail: SAM-CH@samresearch.com
Lille Euralille
Rue de Safed – Rdc haut du bâtiment de l’Atrium
59777 Euralille - France
Phone : +33 3 20 74 72 90
E-Mail: SAM-FR@samresearch.com
Livermore CA
3168 Constitution Drive, 2nd Floor
Livermore, CA 94551 - USA
E-Mail: SAM@samresearch.com
Milan
Viale Monza, 270
20128 Milano – Italy
Phone: +390227007019
E-Mail: SAM-IT@samresearch.com
Munich
Oetztaler Strasse 1
81373 München – Germany
Phone: +49 89 743 7670
E-Mail: SAM-DE@samresearch.com
Nantes
Parc de l’Angevinière, Allée de Bagatelle – Bât B
15 Boulevard Marcel Paul
44800 Saint Herblain - France
Phone: +33 2 72 64 71 55
E-Mail: SAM-FR@samresearch.com
Nottingham
Unit F1-F2 Cowlairs
Nottingham NG5 9RA - United Kingdom
Phone: +44 (0)118 207 5960
E-Mail: SAM-UK@samresearch.com
Paris
46, rue Armand Carrel
75019 Paris – France
Phone: +33148246100
E-Mail: SAM-FR@samresearch.com
Plymouth MN
13755 First Avenue North Suite 500
Plymouth, MN 55441 - USA
E-Mail: SAM@samresearch.com
Reading
Unit 5
Cutbush Industrial Park
Danehill, Lower Earley
Reading RG6 4UT - United Kingdom
Phone: +44 (0)118 207 5960
E-Mail: SAM-UK@samresearch.com
Rennes
2B rue du Patis Tatelin
35000 Rennes – France
Phone:+ 33 2 99 36 40 12
E-Mail: SAM-FR@samresearch.com
Shanghai
Suite 301, Paris fashion,
NO.500 South Xiangyang Road,
200031, Shanghai, P.R.China
Phone: +86-21-62863878
E-Mail: SongSheng@eurofins.com
Toulouse
6 Place du président Wilson
31000 Toulouse - France
Phone : +33 5 62 27 07 59
E-Mail: SAM-FR@samresearch.com
Zurich
Albulastrasse 57
8048 Zürich – Switzerland
Phone: +41444397040
E-Mail: SAM-CH@samresearch.com