SAM newest proprietary facility is now open and welcoming clients and consumers for research! On 15th September we celebrated an important milestone as we cut the ribbon and officially celebrated the grand opening of Bound Brook, New Jersey, alongside local officials, partners, clients, and friends. 

This new SAM research facility expands our USA and global footprint. Purpose-built for precise product evaluation, this state-of-the-art facility features a 600 sq. ft. commercial kitchen, a 55-seat classroom, a dedicated focus group suite, and a client viewing room, all designed to deliver controlled, flexible, and high-quality research environments. Bound Brook is built for more than testing - its adaptable spaces can transform into immersive environments, retail displays, co-creation workshops, and bespoke research settings, enabling brands to bring authentic consumer experiences to life. 

This new research hub strengthens SAM’s nationwide CLT capabilities, providing clients with greater access to high-quality consumer and sensory research across the East, Central and West regions of the US. Combined with our extensive Home Use Testing (HUT) capabilities throughout the United States and around the world, SAM helps brands connect with consumers wherever they are. 

Missed the Grand Opening? Get in touch with the SAM team to come along and have a look around our brand new facility, we'd love to welcome you.